Express Car Rental Business Model & Strategy Development ECR is a car rental company offering vehicles catering to individuals who cannot and do not want to utilize the national car rental companies. ECR operated for a couple of months without developing a comprehensive company strategy. ECR needed to understand their market segment and learn [...]
Rosati’s of Wake Forest, NC
Brand Management, Business Modeling/Development, Growth Strategies, Marketing, Service Management
Rosati's Sport's Pub of Wake Forest Strategy Development Mr. Douglas J. Smith became the owner of Rosati's Sports Pub in September of 2016. As he began to perform the day to day operations of the business, he noticed that certain key strategies, marketing and branding aspects were not up to par to his standard. [...]